Look Book - 2024 Introduction Shoot

1.0 - Purpose

Purpose

To define the company with a tailored look-book* & product shoot. Incorporating a defined perfection. Setting a standard for:

  • The Brand Lifestyle

  • Our Target Market

  • Our Professionalism

  • Build an Element for Community

*A lookbook is a collection of photographs compiled to show off a model, photographer, style, stylist, or clothing line.

2.0 - Shot List / Subjects

Shot List / Subjects

Sets:

  • Set 1 - White

    • ‘Activities - With Model’

  • Set 2 - Cream Canvas

    • ‘Activities - With Model’

Set 1

Fits:

Set 2

3.0 - Activities

Activities Prop / Style:

Coffee Set:

  • Activities:

    • Drinking (Fit: Street or Beach)

      • Coffee Cup

    • Drawing (Fit: Street or Beach)

      • Notepad/ Drawing

      • Pencil/Pen

    Props For All Above:

    • Old Wooden Table/Stool

    • Chair

    • Dog

Wall Set: (TBD?)

  • Activities

    • Hanging Art on Wall

      • Frames Art Work

    • Shooting Photos (Fit: Street)

      • Camera

Activities Prop / Style / Equipment List

Visual Examples / Moodboard:

3.0 - Activities

Examples / Inspiration / Definition

Product Shots:

  • Color - Yes

  • Lighting - Yes

  • Sharpness - Yes

  • Contrast - Yes

  • Color - Yes

  • Lighting - Yes

  • Sharpness - Yes

  • Contrast - Yes

  • Color - Yes

  • Lighting - Yes

  • Sharpness - Yes

  • Contrast - Yes

  • Color - Clear/Detailed

  • Lighting - Yes

  • Sharpness - Yes

  • Contrast - Yes

Note: Bright & no tint for products

Activities - With Model

  • Color - Too White (slight more brown)

  • Lighting - Yes (subject too dark)

  • Sharpness - Yes

  • Contrast - Yes

  • Color - Yes (slight more blue)

  • Lighting - Yes

  • Sharpness - Yes

  • Contrast - Yes

Requested Alterations to Editing Style

  • Color - Yes (Background overall brighter?)

  • Lighting - Yes

  • Sharpness - Yes

  • Contrast - Yes (maybe slightly less)

  • Composition - Good

  • Color - Yes (Background overall brighter?)

  • Lighting - Yes

  • Sharpness - Yes

  • Contrast - Yes (maybe slightly less)

  • Composition - (maybe a bit too high)